Are CZ Diamonds Real?

(photo credit)

CZ stands for cubic zirconia, which can be considered as an alternative to diamonds. However, many jewelry shoppers have some questions about CZ diamond’s value and quality. Let’s learn more about CZs and their differences between a real diamond.

What is cubic zirconia?

Cubic zirconia is a manmade mineral stone made of zirconium dioxide, and its features such as refractive index, dispersion, and hardness are very close to those of a natural diamond. Although cubic zirconia and a diamond appear similarly, they have very different mineral structures.

Is a cubic zirconia diamond real?

Cubic zirconia is real cubic zirconia and is a diamond simulant, not a real diamond. Diamonds are naturally found, but cubic zirconia is lab-created.

How can you tell the difference between cubic zirconia and diamonds? 

Although the look of CZs and diamonds may be similar, there are also key differences.

  1. Cubic Zirconia vs Diamond: Appearance

It’s not easy to tell a real diamond from a CZ when placed side to side. Many people think a diamond should have a crystal clear appearance, but natural diamonds often have a yellowish or brown tint. Moreover, natural diamonds have minor imperfections and flaws. These inclusions can only be identified under a microscope. On the other hand, cubic zirconia is more likely to be completely colorless and is often brilliant-cut and flawless. 

  1. Cubic Zirconia vs Diamond: Composition

Diamond is regarded to be the hardest known material in the world. So this is also a key to spot the difference. The composition of diamond is pure carbon in a crystalline structure. This structure contributes to the diamond’s sparkle and hardness. For the same size, cubic zirconia weighs more than diamonds because CZ is denser.

  1. Cubic Zirconia vs Diamond: Cost

The final sign is the price. Diamond usually cost way more than cubic zirconia, and the cost of a 1-carat diamond can range from $1,500 to $18,000. The price of a diamond varies depending on its cut quality, color, clarity, shape, size, etc. Some buyers also prefer choosing certified diamonds from institutions such GIA and AGS laboratories to avoid buying a fake diamond.

However, the process of obtaining a certificate is costly and time-consuming, and this cost will usually reflect on the retail price of the diamonds. If you don’t mind buying a diamond ring without a certificate, the best way to avoid any risks and issues is to shop with a reputable and trustworthy dealer.

Why should you choose cubic zirconia?

In addition to its very diamond-like appearance, wearers choose cubic zirconia simulated diamond rings for the following reasons:

  • Cost-saving: Not everyone can afford a real diamond or a large diamond, so cubic zirconia is a perfect alternative to a diamond ring as it looks gorgeous and no one will tell the difference.
  • Freedom from worry: People usually have to be very careful when wearing a diamond ring to keep it away from damage or getting lost. A cubic zirconia diamond ring can be a substitute for your precious diamond ring while doing your daily activities, so you can be free from worry.
  • Durability: There is no denying that diamond is the hardest mineral on earth. Diamond is rated 10 out of 10 according to the Mohs scale of mineral hardness. Cubic zirconia has a hardness of 8, so it’s pretty durable and resistant to scratches so that you can wear it every day.

Versatility: Jewelry designs using cubic zirconia are as versatile as diamonds. There is a wide range of colors, styles, and cuts to select from. Whether you are looking for a solitaire CZ diamond engagement ring or a pavé setting wedding band, you can find all the high quality and designer inspired cubic zirconia diamond rings at Alamode Fashion Jewelry!

How to Wear Midi Rings

What is a midi ring?

(image from Pinterest)

Midi rings are also called knuckle rings because they are tiny delicate rings worn on the middle knuckle of your finger. It is also called a layered ring since you can wear many at the same time.

Midi ring started to become a trend in 2013, and it’s become particularly popular because you can wear and style them in so many different ways. There are so many lovely designs on the market for wearers to mix and match to decorate their fingers according to their preferences.

How to wear midi rings?

The most popular way to wear midi rings is to keep a minimal and delicate look where you only wear one or two rings or very fine bands

(image from Pinterest)
(image from Pinterest)

Our personal favorite way is to layer midi rings with statement rings or cocktail rings to make a bold and unique look. The chunky ring on your fingers complemented by midi ring pieces elevate your outfit in an instant.

Are midi rings comfortable?

If you are new to embracing midi rings, you probably think that they would fall off very easily. However, once you get used to it and, more importantly, choose the right size, you will find that midi rings are surprisingly comfortable and secure.

When choosing comfort-fit midi rings, we usually suggest choosing your midi ring size based on your pinky ring size. Your pinky ring size will often be the correct midi ring size for at least one of your other fingers. If you want to find a midi ring size for a particular finger, you can also consider following the trick. Take your normal ring size and subtract 4. So if your ring size is 7, your midi ring size is likely 3.

The last thing you should keep in mind is to be careful when washing your hands as your midi rings can slip off with soap. You can put in your pocket or purse, or you can always take a small travel pouch wherever you go while keeping your jewelry in place when needed.

How to Take Care of Your Stainless Steel Jewelry


Most fashion jewelry products on the market are made of brass. Since brass jewelry is usually made of a combination of zinc and copper, it can often tarnish, or oxidize. If you wear brass jewelry, it can often leave a green mark on your skin when you sweat or wash your hands.

Stainless steel jewelry has become popular in recent years as a direct counter to the “green finger” effect. Stainless steel is durable, resistant to rust, corrosion, and tarnishing. However, just like any other material, stainless steel can still become scratched and stained.

Luckily, stainless steel jewelry is very easy to clean compared to brass. Here are some tips that you can follow to take care of stainless steel jewelry:

1. Water and soap

  • Add some mild dishwashing soap in warm water.
  • Dip a soft lint-free cloth in the soapy water and then gently wipe the stainless steel jewelry with the damp cloth until it is clean.
  • Use a moist cloth dipped in clean water to wipe the remaining soap off your jewelry.
  • Pat dry the jewelry well with a clean towel, and then air dry.

2. Baking soda and water

  • Mix the baking soda and water until you get a paste.
  • Use your soft-bristled toothbrush to apply the paste and gently scrub the jewelry.
  • After you’ve done this for all over the jewelry, rinse the jewelry in warm water until the baking soda comes off.
  • Wipe off the water with a cloth and then polish the jewelry with a polish cloth (not the one for sterling silver).

3. Toothpaste (use plain and white silica-free toothpaste)

  • Put a small amount of toothpaste on a damp soft cloth and gently rub the jewelry along the grain. For tough stains, use a soft bristle toothbrush.
  • After all the stains have been removed, immerse the stainless steel jewelry in clean water and rinse thoroughly.
  • Dry the jewelry with a soft cloth and polish it with a polish cloth.

How to store stainless steel jewelry?

Last but not least, storing your stainless steel jewelry properly is an important step after the cleaning work is done. Unlike silver and brass, stainless steel jewelry requires much less work to take care of and maintain. However, you can’t just throw your stainless steel jewelry anywhere. It’s very likely it will get scratched if it’s placed with other metals. So the most proper jewelry storage method is to keep your stainless steel jewelry in a clean and safe place, away from other items. Avoid storing your stainless steel jewelry in the same jewelry box as your rose gold rings or sterling silver earrings.

If you want to store all of your jewelry in the same container, you can store your stainless steel jewelry in a fabric-lined case with separate compartments, or wrap pieces individually in soft tissue paper.

We hope you find the above-mentioned tips useful and if you’d like to share your methods taking care of your stainless steel jewelry, leave a comment and let us know!

Best Men’s Accessories for Father’s Day This 2019

Father’s Day is Sunday, June 16, 2019. Your potential buyers are likely looking for a gift for the dads who consistently go above and beyond. We know this is not an easy task. Luckily, we did the majority of the legwork on your behalf. In this list, we compiled what we think are the 5 best-known archetypes of dads in relation to fashion accessories. Which category does your dad fall into?

The dad whose only item of jewelry is his wedding band: Tiger’s Eye Ring – TK378

Face it, part of becoming a dad is looking like a dad but it doesn’t have to be that way! There’s at least one guaranteed piece of jewelry most dad’s will wear every day and that’s his wedding band. Why stick to the same boring band day in and day out? The average man wants to look presentable but also does not want to be flashy, so the traditional sparkly stones aren’t going to be suitable for the standard dad. That’s why our pick for the most dad-friendly ring is the tiger’s eye. The polished stainless steel band is sleek yet understated and the polished brown sheen of the tiger’s eye stone matches brilliantly with a pair of brown leather dress shoes. It even goes well with a pair of nicely fitted of jeans and a casual blazer for a more laid back look. If he is going to be wearing a ring anyway, why not choose one that will make him feel just a little bit less ordinary.

The old t-shirt and jeans dad: Stainless Steel “Ivory” Necklace – TK2004

Maybe he’s lazy or maybe he’s bohemian. In either case, this type of dad wears the same few 80s metal band t-shirts most days and the holes in his jeans weren’t there when he bought them.  It’s no question that many men like this embrace a more natural and more simple way of dressing. But just because you’re bohemian, doesn’t mean you can’t still look like a gentleman. The key difference between looking slick and looking like a slob is accessories. When you pair a ratty t-shirt and torn jeans with a well put together accessories, you signify to the world that you meant for those holes to be in that shirt. Try to pair this more casual look with our stainless steel “ivory” and faux leather necklace. This stainless steel pendant is inspired by the natural look of ivory or shark tooth without any of the harm. Worn with a faux leather necklace and even the laziest outfit can look put together.

The cool dad: Serpent’s Trace Bracelet – TK575

The coolness of a dad is dependent on the age of the beholder. There’s no one cooler than your dad when you’re under 12 years old and there’s no one lamer than your dad when you’re a teenager. Even though this is an absolute law of nature when dealing with your own dad, when we look at another person’s dad, we know a “cool” dad when we see one. For those motorcycle riding, adventure sports loving “cool” dad, nothing fits better than this serpent’s trace bracelet. The ridged pattern of this bracelet is inspired by deadly snakes and other dangerous creatures. Wearing this bracelet lets the cool dad stay adventurous even when he’s just in the garage working on his Harley.

The dapper dad: Cufflinks – TK3290

Not all dads are slobs and if they are now, there’s a good chance they weren’t a slob before they became a dad. To the current and former dapper dads, there’s no better way to elevate a formal look than with cufflinks. Just wearing cufflinks shows that you care about how you look since the shirts themselves can be hard to find. To take your French style cuff to the next level, we recommend our gunmetal semi-precious cufflinks. The subtle glimmer of stones pairs elegantly with a white or off-white dress shirt.

The breadwinner: Money Clip – TK2091

You’ve seen it before, some dad’s just only want to talk about money. Whether it’s too much money or not enough, it’s safe to say that this type of dad already has a favorite accessory: cold hard cash. Then what’s better than getting an accessory for his favorite accessory! The interwoven pattern on this money clip is inlaid with a handsome black enamel. The design evokes playfulness as well as seriousness and is perfect for the guy that wants to show off the greenbacks every once in a while. It doesn’t hurt that it’s less bulky and easier to carry around than that old trifold wallet he’s carrying.


We wouldn’t dare claim that these 5 archetypes of dads cover all styles of dads but we would like to think that we got close. With these 5 styles of accessories, we are sure that even if your dad doesn’t fit into any of these categories, he will still feel loved this Father’s Day.

Own a clothing boutique? Increase your bottom line with accessories.

Do you own a fashion boutique? Perhaps you are in charge of maintaining or decorating a retail space. Even if you sell a small number of handmade items at a local farmers market or flea market, you are leaving money on the table if you are not selling accessories to pair with your clothing! Not only do small accessories delight your customers with additional ways to catch their eye, but they also dramatically increase your revenue per square foot of retail space. Accessories such as rings and necklaces add to your existing product line while taking up minimal display space. These small items also have “impulse purchase” appeal due to their eye-catching nature and often more inexpensive prices. Finally, accessories can help you sell more of your existing clothing by letting you re-frame your existing line in a new perspective.

Do’s and don’ts of displaying accessories

Now it’s easy to talk about adding accessories to your fashion line, but how do you actually do it? Here we will go over some easy do’s and don’ts to maximize your accessories selling potential.

Do: Utilize your existing space

Do you already have display mannequins to display your clothing line? Focus on what you already have and make sure your designs flow naturally. For example, if you already have a hat as an accent piece to your ensemble, add a chunky necklace to focus the eye upwards.

Also, not all displays are equal. If shopping for a new mannequin, consider one with articulated fingers. Not only does this type of display open you up to new display poses, but it also allows you to add rings which can have similar profit margins compared to much larger clothing items while taking up significantly less floor space.

Don’t: Use a flat lay that falls flat

Laying items flat on a table is probably the most basic and common way of displaying small items and accessories. There is not necessarily anything wrong with this method but avoid lining up items in perfect rows and groupings. Packing items together too tightly tends to create a camouflage effect where no individual item stands out.

Do: Use a theme and irregular display shapes and patterns

Breaking up regular patterns and shapes will draw attention to details where there was none before. These uneven patterns might make the perfectionist in you go crazy but that’s kind of the point. Regular patterns bore the eye. Try variations on height, color, materials, and shapes. When you do group items together, try to do so in a way that tells a story such as silver items from a particular place or gold items that evoke a certain time period.

Do: Optimize for impulse purchases

DA230 Bow necklace set
LO4217 – Vintage style layered CZ necklace
3W1537 – Long wrappable jade and crystal necklace

Fashion jewelry can be the perfect “impulse” purchase. Much like a candy bar at the checkout aisle, small and eye-catching items can give customers that extra dopamine hit right when they are already in the mood to buy. The price point is important here. Overly expensive items will not trigger that impulse purchase response. The right price depends on the relative price of other items in your store but under $10 or $20 is a good rule of thumb. Also, remember to utilize space to your advantage such as stand up displays. Veritical displays take up less space at the checkout line and can be placed in the direct eye line of the customer.

Don’t: Add accessories just for the sake of it

TK3499 – Stainless steel statement necklace

You will often not want to add an accessory for no reason. An accessory should be able to accent a particular item for a particular reason. In this case, the parallel lines created by this long stranded necklace helps complement the geometric design of this strapless dress. This complementary factor can not only help you sell the accessory but helps to accentuate the dress to make a potential buyer see your primary item in a new light.

Do: Reuse existing designs for multiple seasons

The beauty of selling accessories as a complementary item is that they are never the star of the show, so you can get away with reusing the same item more than once. This allows you to reduce inventory while still staying stocked for all seasons.

TK3611 – Jet black achromatic dangle earrings

Wrap up

Even if you sell primarily clothing, you should not forget about accessories. Small fashion jewelry such as rings and earrings not only adds another revenue stream with minimal display space, but it can also help you sell your existing products.

Have any questions? Leave us a comment below or email us at [email protected]. We would love to hear from you!

How to secretly measure her ring size

You are asking your partner to marry you. How exciting! You put the ring on her finger, but you find out it’s the wrong size. How embarrassing! Marriage is a big step. You can do everything right like bring her to the perfect restaurant or gather family and friends for a special party, but an ill-fitting ring can ruin everything. How do you figure out her ring size while keeping the surprise? Here are some tips to help you on your special journey.

1. Grab her ring

If your fiancee-to-be wears a ring on her left ring finger, you are in luck. You can just secretly borrow it and use our online ring size tool to figure out the size. But if she wears that ring every day, you can try another method.

2. Tie the knot (literally)

You can wrap a piece of string or print out our ruler on a strip of paper. Wrap this string or paper around her finger and mark the correct point to measure her ring size. We suggest you can do this while she is sleeping to maintain the element of surprise.

3. Ask her friends

Another great way to find out her ring size is to ask her your partner’s friends to take her shopping and try on some rings for fun. You can get her accurate ring size after hearing back from her friends.

Every woman is worth a wonderful proposal. We hope the above information will be helpful, and good luck!

Any other tips you’d like to share with us? Let us know in the comments below!

This image has an empty alt attribute; its file name is 3.jpg
This image has an empty alt attribute; its file name is 2.jpg
This image has an empty alt attribute; its file name is 1.jpg

What are cocktail rings and how did they become so popular?

You may have seen movie stars wear exaggerated rings with huge gems walking down the red carpet at the Oscars. Or maybe at a fancy party where immaculately dressed women show off their big colorful rings while holding a glass of red wine.

Appropriately enough, these rings which pair so well with formal drinking occasions are actually called “cocktail rings”.

The United States in the 1920s was a time of social change for women. During that time, women were able to progress and achieve newfound freedoms that they did not have before. Women started to attain the freedom of vote, the freedom to work and even the basic freedom of enjoying fashion. At the same time that new freedoms were being obtained, others were being lost. This was also the time of prohibition and alcoholic beverages were banned. However, this law did not cause the desired outcome of a full renunciation of alcohol. Instead, prohibition forced drinking underground with alcohol still flowing at illegal drinking parties and speakeasies. This illegal alcohol was often expensive and these parties could be glamorous affairs. Attendees would dress to the nines. Many women would wear huge gems on their fingers to draw attention to themselves while drinking their forbidden cocktails. This is how cocktail rings got the name.

Cocktail rings soon became a symbol of a woman’s capabilities and competence from the freedoms attained from the 1920s. Cocktail rings came to represent women’s independence in the economy and in society. While the left-hand ring finger is most commonly associated with wedding rings, the right-hand ring finger has become a signal of independence and competence.

This image has an empty alt attribute; its file name is tk2503.jpg
This image has an empty alt attribute; its file name is tk2804.jpg

As time passed, cocktails rings evolved to become a way for women to show their unique personality and identity. At the same time, the designs of cocktail rings started to become more diverse. From flower motifs to chunky-blend elements, these unique designs reflect a woman’s self-confidence, respect, love, and beauty. Now you can pick your favorite cocktail ring to show off your personality and distinguish yourself from the crowd.

This image has an empty alt attribute; its file name is tk1729.jpg
This image has an empty alt attribute; its file name is tk2974.jpg
This image has an empty alt attribute; its file name is tk2123.jpg

To show “YOU”, you can choose a cocktail ring that reflects your personality. The color and style of the unique statement pieces are the full deep meaning of you.

Which finger do you wear your rings? What your ring finger says about you.

Wearing a ring can certainly draw attention to your fingers, but did you know that that beautiful ring not only shows your fashionable tastes but also reveals a bit about your personality? While people may no longer adhere to tradition quite as much, it’s still fun to find out what wearing a ring on a particular finger might say about you!


Meaning: Self-confident, straightforward, and bold.

Our Picks: A chunky ring is a great choice to show your confidence and fashion statement here.

Stainless Steel Synthetic Glass Ring
Stainless Steel Top Grade Crystal Ring
Stainless Steel Top Grade Crystal Ring

Index Finger

Meaning: In a relationship and ready for marriage.

Our Picks: Be bold and be beautiful with a sparkling cocktail ring to attract the attention of people around you!

Middle Finger

Meaning: Ready to fall in love, engaged in the moment

Our Pick: A classy and elegant ring that makes the wearer look formal and upbeat

Ring Finger

Meaning: Engaged, married, committed

Our Picks: The ring finger is reserved for a wedding, engagement, or a serious promise. The most popular styles are classic solitaire, romantic, and heart shaped.

Pinky Finger

Meaning: Single, carefree, independent, playful, proud

Our Picks: Adorn your pinky finger with a delicate ring as cute as you are!

Before you go!

Before you go, let’s play a game! Do you know why we wear wedding rings on the fourth finger?

First, open your hands and place both of your hands together. Second, bend your two middle fingers together, and leave others fingers touching together.

  1. Your thumbs represent your parents. Now separate your thumbs. This represents when you first move out of the house and start life on your own.
  2. Your index fingers represent your siblings. Separate your index fingers to represent your brothers and sisters branching off and starting families of their own.
  3. Your pinky fingers represent your children. Separate your pinky fingers to represent your children leaving the nest and starting their own family with somebody in the future.
  4. Finally, try to separate your ring fingers. You can’t do it, right? This is because ring fingers represent how husband and wife are destined to be together forever.

This explanation comes from an old traditional folktale. Fun isn’t it!

Free Alternatives to Gmail for Custom Email Domains

You finally did it. You found web hosting, you bought the perfect domain name, and you have set up your first online store. Even though you designed everything yourself, it looks professionally made.

Great! You got your first customer inquiry. But oh no, you’re still answering emails from your personal Gmail account you set up in 10th grade. Sure, some people might not notice that you’re answering their questions as [email protected] but then again, you would have noticed. You can probably get “[email protected]” and call it a day but it’s still not THAT professional sounding. People are already suspicious about buying from a new online store. A Gmail account might not make people more suspicious but it certainly doesn’t help. To make matters worse, you already bought that perfect domain name for your website, why can’t you just use it? Below we are going to compare some of the top ways to get free email hosting for your custom domain using email forwarding, Zoho, and Yandex.

The typical way… go with Google

But before we get started, let’s just go over what most people do. Google’s G Suite includes productivity apps like Google Docs and Google Drive but also includes a version of Gmail that lets you use your custom domain. Best of all it’s free… if you signed up before 2012.

Given that you’re reading this now, you are probably too late for the free version. At $5 per user, it’s not a terrible price for the convenience of Gmail and the included productivity apps. But then again, these are the same apps you get already get for free as a normal Gmail user. Also, $5 per user per month is not a lot for just one person but might add up if you have a few friends or family that could help out with customer support. Also what if you want an [email protected] account or a [email protected] or an [email protected] account. While the costs are still small, it could still add up to a few hundred dollars a year for something that FEELS like it should be free. So what are the alternatives?

Email Forwarding

The simplest way to get your custom email domain routed is to use email forwarding. In essence, this isn’t much different than having one mailbox with your domain and just automatically pressing “Forward” to every email that comes in. Since these emails are forwarded, you can actually send all these emails to your existing Gmail account. With the right configuration, you can also, more or less, send emails as your custom domain directly from your Gmail account but it might show up to the receiver with a message saying “sent via”. In all, this is a fine solution if a little bit of a “hack”. Many people have used this method for years with no ill effects. You can find detailed instructions on how to do this here.


  • Easy
  • Can still use Gmail
  • Can send and receive as your custom domain


  • Kind of a “hack”
  • Your domain registrar needs to support email forwarding
  • Some domain registrars might limit the number of forwards
  • You have to configure Gmail to allow a “less secure apps” mode
  • People still might receive a message saying that your email was “sent via”

Zoho Mail

Zoho is an Indian productivity software company with their US headquarters in California. They are probably most well known for their CRM software that is a more inexpensive alternative to Salesforce. With their bundle of products, they also offer a version of their email services with custom domain support that is free for 5 users. The free option is a little hidden on their website but you can find a link to sign up here.

Much like G Suite, Zoho offers a variety of other free productivity applications when you sign up but most are arguably worse than Google’s offerings. The email client is fine. There is a small learning curve but some features are, in my opinion, easier to use than Gmail, such as group email accounts.

The big downside to the free Zoho Mail account is that there is no SMTP or POP access. This feature is only available in their paid version and this basically means that you will not be able to access Zoho mail from 3rd party apps. They have their own email app for both iPhone and Android which is decent but if you need to have all your emails in your current smartphone app then this might be a dealbreaker.


  • Full email services
  • Includes suite of free productivity software
  • Not a hack – won’t have issues with weird sender addresses and forwarding


  • Limited to 5 free accounts
  • Limited to their smartphone app for free accounts


Yandex is essentially the Google of Russia. As such, they offer very similar services, which includes a Gmail equivalent that includes custom domains for free. You can have up to 1000 free email addresses on each domain each with unlimited storage. There are free API integrations (which you probably won’t need, but still nice to know it’s there). Yandex includes SMTP and POP3 access or free which means you can use your preferred smartphone app to receive your emails. If you wanted to, you can even configure your current Gmail to send and receive your email through SMTP and everything will be synced. This syncing means that there would be none of the issues that you would see if using email forwarding.

The only potential problem is that the service is based out of Russia. While it is possible that your data might be more at risk in Russia compared to the US, Yandex is a well-established tech company and is probably well prepared to protect your data against attackers. In terms of privacy, given that many US firms are currently in the middle of data privacy scandals, I can’t say they would be better than an American firm but I also can’t say for sure that they would be worse. In terms of government surveillance, the Russian government certainly does not have a good track record, but personally, I don’t think the Russian government cares my emails nor do I care if they see them. I do not plan on going over there any time soon.

With that said, privacy is not my main problem with Yandex. The biggest problem is that their servers are physically located in Russia. Most internet traffic coming out of Russia is benign but some organizations will mark all internet traffic coming from a certain location as spam and automatically block that traffic. While this is not a good practice and would not happen if you were emailing someone using a major email provider like Google or Yahoo, this might still happen to very cautious and conservative organizations that run their own emails servers. Specific examples that come to mind would be hospitals and government agencies. Even though even among these organizations, this blanket blocking is rare, it can still happen and can be a real headache if it occurs.


  • 1000 free email addresses
  • Unlimited storage
  • Free productivity apps
  • Can use your existing smartphone and desktop email apps
  • Can be synced with your Gmail account


  • Is physically hosted in Russia


So in the end, what should you do? If someone were to ask me, I would tell them to just forget the headache and pay for email from Google or Microsoft (which is a little cheaper at 5 emails for $100 a year). With that said, when I personally set up email for a new domain, I use Zoho. Are all the little annoyances worth $5 a month? To me, yes it is but ultimately, you will have to make that calculation for yourself.

As always, if you have any questions, feel free to write a comment down below and we will get to you as soon as possible!

How to add a product on Amazon without a UPC

Amazon is one of the easiest platforms to use… as a customer. As a seller, the story is quite different. If you have ever listed a product on the Amazon marketplace, you know how frustrating it can be. Waiting 15 minutes for inventory updates to show, pictures not uploading correctly and cryptic error messages. These are problems you will run into constantly if you use Amazon’s selling platform. However, the worst experience is when you are trying to do something that’s non-standard. Today we will do run through one of these activities by creating a new fashion jewelry listing without a UPC.

The problem

Amazon expects you to list an item by looking for an existing universal identifier such as a UPC or their own Amazon identifier ASIN. They do this to provide a better experience to end users since it would reduce the number of repeat listings. This is great for customers but what about new items that do not have a UPC, like jewelry.

Amazon does allow items to be listed without a UPC but often an exemption is required. For some products, like unbranded jewelry, Amazon gives a blanket exception and allows you to list against an ASIN that they generate for you. However, at the time of this writing, the Amazon Seller web interface no longer lets you do that.

Trying to add an item without an existing ASIN does not allow you to save.
The same problem occurs when trying to add a variation, which is all but necessary for items that require sizes such as jewelry.
As long as a section up here stays red, you can’t save your new product.

In the past, when you listed an item, like jewelry, without a UPC, you can choose to use an ASIN and the system would generate an ASIN for you. You could then add the product under the newly generated ASIN. As you can see in the screenshot above, this is no longer true.

Even reverting back to the original interface also does not work.

You still have the option to return to the old interface.
Still can’t save in the old interface.

So officially, you can still apply for an exemption or you can use a third party ASIN generator to get the ASIN to input into these forms, but that can be very costly and time-consuming.

The Workaround

Fortunately, we still have a workaround. We can still use upload templates to create new listings without having to use UPCs. Today we will walk through how to upload a new fashion ring listing with multiple size variations into the Amazon Marketplace using a template.

1. Download a template file

First, download the correct template from Seller Central.

Choose the appropriate category.

Since we are going to want to create a product with a size variation, make sure to select the “Advanced” template.

Choose the Advanced option if you are uploading a product with variations. If you do not have variations then you can choose the Lite option.

2. Fill in the necessary fields in the template

The first row will be the “parent” listing. The parent listing won’t have a price or quantity but the “child” listing underneath it will. In our case each child will be a different size variation.

Each child should have a different seller SKU. These can be anything you want since it will only be visible to you but it would be useful for you to name them so you can easily track your products. In this example, I will make each child SKU the parent SKU with the size appended at the end. You don’t have to have a different Product Name for each item, but it would be a good idea to add the size to each title to make it easier for customers differentiate your listings and for yourself when it is time to fulfill the item. Choose “ASIN” for the Product ID Type and leave the Product ID field blank.

This image has an empty alt attribute; its file name is fill-out-template-without-asin.png
You can leave this field blank.
This image has an empty alt attribute; its file name is fill-out-template-without-asin.png
You can leave this field blank.

3. Add image links

Be sure to add an image link in the Main Image URL field, even for the Parent listing.

This image has an empty alt attribute; its file name is remember-to-add-image-links.png
The Main Image URL needs to be set for the Parent listing as well

This URL should be a publicly accessible link, so if you are using Google Drive or Dropbox, make sure that the link has the proper permissions set. If you are uploading an Alamode product, you can find our image links on the product page. You can also find all image links in our inventory list.

Our product page links are publicly accessible so they can be used directly on the upload template.

4. Fill in the parent child relationships

Not all fields need to be filled out, but make sure to fill in the “Variation” section and mark the first row as “Parent” and the following rows as “Child”. Each child will need a Parent SKU. In this case, the parent SKU will be the value of the “Seller SKU” field of the first row. Note that the Parent SKU and Relationship Type fields of the parent row should be left blank.

5. Check your file

After filling out any other optional fields, such as the bullet point descriptions, size, and quantity you can check your file. Although optional, it is recommended that you check your file for errors before you formally upload it. While this does add an extra step in your workflow, it is a lot easier to fix errors before your official upload than to try to fix errors after the fact.

It is recommended that you check your file before final submission.

The results of your check will be available on the next tab. It might take a few minutes to generate your results.

If you have a very large file, you might want to use the email alert feature to be monitored when the report is complete.

6. Upload your final file

Once everything looks good, perform your final upload in the section below the file check section on the first tab.

And that’s it! You can monitor the upload on the third tab. If there are no errors, the final tab will show you if your listings have uploaded successfully. Be aware that it can take up to 15 to 30 minutes before your listings show completely. Very often listings will appear without images. Give it a few minutes, if the images do not show up then you can edit the listing manually.


I hope this guide helps you list your products on Amazon more easily. If you have any questions, be sure to leave a comment below or send an email to [email protected] and we will try to get back to you as soon as possible!